Led by the European Sponsorship Association (ESA) in partnership with Arts Fundraising & Philanthropy and Cause4, the first ever dedicated arts and culture certificate in sponsorship returns in September 2018.
Booking for the 2018 Certificate course is now open. Early Bird offer ends 3 August 2018. Find out more and book on the ESA website.
Join our Introductory Session on 4th September 2018 from 3.30pm-4.30pm at Arts Council England, London, to find out more about the course.
The ESA Arts Sponsorship Certificate has, since 2015, built a formidable reputation for training staff in the arts and culture industries about the boundless potential for securing funding from the private sector. It is fast becoming a mandatory course for those arts, culture and heritage sectors and corporate fundraisers wishing to be successful in this area.
This unique 12-week distance-learning qualification is a cost-effective course for people who either work currently within development and marketing positions, or who want to become skilled in these areas for their future careers.
What you’ll learn
- How to integrate sponsorship into your fundraising model to increase the chances of private-sector funding
- How sponsorship works
- Best practice guidance relating to all key stages of the sponsorship process
- How to assess your offering and make successful approaches to commercial prospects
How it works
- A part-time distance learning course (no geographical restriction) comprising 3 modules of diverse content, perfect for those working full time
- Module-based assignments and a real-life project
- Monthly evening seminars featuring inspirational industry figures
- The course runs annually from September – January.
Graduate Michelle Hardie, Corporate Development Manager at Newcastle Theatre Royal, commented:
‘I followed the course remotely and the flexibility this offered was a real bonus as it allowed me to timetable watching the seminars at my own convenience. This course has given me both real professional development and much practical assistance in the logistics and challenges of a role in arts sponsorship’.